Google announced a new way for users to search for site-specific content with an updated sitelinks search box and gave tips to developers for Schema markup to implement the feature well.
The emergence of content and digital outreach has come to center stage for most SEO’s. Nowadays, SEO professionals have an infinite thirst for respectable publishing opportunities. The constant struggle to find placement for ones content is the epicenter of search engine optimization now and for the foreseeable future. Those who can mine for potential opportunities, […]
Posted by tallen1985
Diving into Conversion Rate Optimization (CRO) for the first time can be a challenge. You are faced with a whole armoury of new tools, each containing a huge variety of features. Optimizely is one of those tools you will quickly encounter and through this post I'm going to cover 6 features I wish I had known from day one that have helped improve test performance/debugging and the ability to track results accurately.
1. You don't have to use the editor
The new feature gives marketers more space to promote their products and separate themselves from competitors.
Q4 is the ultimate game. There is no halftime show, but all the big teams are playing, and everyone is coming to the game.
As Google gets better and better at determining what blocks within your website serve what purpose, links within your main content are becoming much more important.
Posted by randfish
Whatever the motives behind Google's recent removal of exact-match keyword targeting from AdWords, the resulting uncertainty makes keyword research that much more difficult. In today's Whiteboard Friday, Rand talks about the implications of the change, and offers tips for the most effective research going forward.
For reference, here's a still of this week's whiteboard!