Setting Up 4 Key Customer Loyalty Metrics in Google Analytics

Posted by Tom.Capper

Customer loyalty is one of the strongest assets a business can have, and one that any can aim to improve. However, improvement requires iteration and testing, and iteration and testing require measurement.

8 Ways to Use Email Alerts to Boost SEO - Whiteboard Friday

Posted by randfish

Link building is nowhere near dead, and some of the best link opportunities can be discovered by setting up email alerts for various things that are published on the web. In today's Whiteboard Friday, Rand runs through eight specific types of alerts that you can implement today for improved SEO.

For reference, here's a still of this week's whiteboard!

Tools mentioned this week

The Social Business Forum; 1st-2nd July

For the first time ever, Majestic SEO is going to be in Milan next week, for The Social Business Forum, which opens from July 1st until the 2nd. The social event is focused on employee empowerment, customer engagement and collaborative innovation so we are excited to be involved in the show, and explain how Majestic […]

The post The Social Business Forum; 1st-2nd July appeared first on Majestic SEO Blog.

Screen Size Matters: Adapting Content Strategy for Multiple Devices

Posted by SimonPenson

The way we consume content is changing at a faster pace than at any time in history.

While the shift from print to digital was seismic from a structural perspective, things have not stopped moving ever since.

Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

Even if you've decided to "go mobile," you may be losing an average of 68 percent of smartphone traffic. New BrightEdge research looks at the various types of mobile solutions and how they affect important outcomes like rankings and traffic.