Διαβάστε ειδήσεις και νέα από τον κόσμο του SEO.
Sales funnels form the backbone of just about every company you’ll make a purchase from today, tomorrow, or all year round.
For many business owners, the term “sales funnel”, otherwise known as “conversion funnel”, can sound much like self-important corporate jargon – an affectation that makes the process of selling products seem like brain surgery.
Video content impacts organic performance more than any other asset that can be displayed on a web page. In today’s online marketing world, videos have become an integral step in the user journey.
Yet for the large enterprises, video optimization is still not an essential part of their website optimization plan. Video content is still battling for recognition among the B2B marketer. Other industries, on the other hand, have already harnessed this power of video.
Posted by Dr-Pete
They say history repeats itself. In the case of the great 301 vs 302 vs rel=canonical debate, it repeats itself about every three months. And in the case of this Whiteboard Friday, it repeats once every two years as we revisit a still-relevant topic in SEO and re-release an episode that's highly popular to this day. Join Dr. Pete as he explains how bots and humans experience pages differently depending on which solution you use, why it matters, and how each choice may be treated by Google.
Now, after reading the title, you can think, “What new can I read here? At least every month I see similar articles on different blogs”. I can say without a doubt you’ll definitely like this post.
My article is developed on the basis of unique research.
Every SEO specialist checks a site with the help of some SEO service. I work at one of the most popular all-in-one SEO platforms — Serpstat. Every year our team analyzes site audit results of our users to find out which SEO errors are really the most common.
Posted by KameronJenkins
If the last day of MozCon felt like it went too fast or if you forgot everything that happened today (we wouldn't judge — there were so many insights), don't fret. We captured all of day three's takeaways so you could relive the magic of day three.
Posted by Suzzicks
While SEOs have been doubling-down on content and quality signals for their websites, Google was building the foundation of a new reality for crawling — indexing and ranking. Though many believe deep in their hearts that "Content is King," the reality is that Mobile-First Indexing enables a new kind of search result. This search result focuses on surfacing and re-publishing content in ways that feed Google’s cross-device monetization opportunities better than simple websites ever could.
If you’re looking for a way to optimize your site for technical SEO and rank better, consider deleting your pages.
I know, crazy, right? But hear me out.
We all know Google can be slow to index content, especially on new websites. But occasionally, it can aggressively index anything and everything it can get its robot hands on whether you want it or not. This can cause terrible headaches, hours of clean up, and subsequent maintenance, especially on large sites and/or ecommerce sites.