SEO news

The title of this post is quite attention-grabbing and packs a powerful message. It certainly caught my attention when the quote was dropped on inboun...

Some analysts have speculated that in a matter of years, SEO as we know it will no longer be a relevant strategy for companies. However, for startup tech companies, I believe SEO will be a permanent fixture as a digital marketing strategy. Here's why.

While rankings are an important part of an SEO campaign, there is a lot more to it than that. Here are a few other areas you should be paying attention to:

Read more: Digital Marketing, Seo, Seo Campaign, Business Marketing, What-Is-Working-Small-Businesses, Business News

Video has been around for a long time. Producing styles have evolved over the years, distribution channels have emerged, interactivity has blossomed and technology has changed the face of video forever.

Here's how to write content to maximize the likelihood of being found in search engines and get your prospects to take action.

Any web designer will tell you, there's an art to creating landing pages, the specific pages on which somebody lands after clicking an advertisement or other link.

Read more: Seo, What-Is-Working-Small-Businesses, Adwords, Online Marketing, Marketing, Business News

Most people respond to visual content, and they respond strongly. Marketers know that, which is why they use images, videos, and infographics online.

After the London 2012 Summer Olympic Games, I wrote for The Huffington Post Five Tips for Athletes and Brands to Improve Their Online Profiles. With...

Posted by JoannaLord

I don't like the word "optimization." It has surpassed the level of buzz word and has officially been overused in every which way. While the word itself annoys me, the process of improving what you have to get more from it still rings true. I think we can all get onboard with the concept, but what about the process behind it? I am constantly surprised by the number of people that tell me their boss or client simply doesn't want to spend time on landing page optimization.

Posted by randfish