SEO news

Posted by jocameron

In this week's episode of Whiteboard Friday, Jo Cameron — Moz’s Learning Team Manager — dives into the process of addressing and capitalizing on traffic spikes, including how to determine where traffic is coming from and what to do with the increased attention. Enjoy! 

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Posted by Rachel.Vandernick

If 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government.

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Posted by RobOusbey

Last November, Moz VP Product, Rob Ousbey, gave a presentation at Web Con 2020 on the evolution of SEO, and we're sharing it with you today! Rob draws on his years of research experience in the industry to discuss how SEO has changed, and what that means for your strategies. 

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• The debate still continues in the SEO community on the variation of value from backlinks.
• Google has shifted their position on these links.
• What do we get for our efforts?
• Are nofollow links worth the pain?

Are nofollow links a waste of time?

SEO practitioners have for years been told that nofollow links have zero value. It has become a mantra that has been repeated to the point where it has become a vulgar term to us.

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Posted by MiriamEllis

“We are here to awaken from our illusion of separateness.” ― Thích Nhất Hạnh, Buddhist teacher